Social Media Marketing in 2019
A new year has begun and you have great plans to grow your business. Like personal new year’s resolutions, you may have committed to some business resolutions. There are many ways one can improve one’s business. Mayb
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Strategies For Content Promotion
You’ve heard that in digital marketing that “content is king” and now you’ve spent a considerable amount of time creating this amazing piece of content. You’re proud of what you’ve written and know your audie
Local Business in 2019: The Benefits of a Website
You may have heard for years that businesses need to have a website. After all, you’re told that consumers do most of their shopping online. It may seem like a good idea for a large company with national and internatio
8 Crucial SEO Metrics and Why They Matter
Whether you’re running a big corporation or a small start-up or any-sized company in-between, a strong online presence is crucial in order to be successful. For years, the concept of SEO, or search engine optimization,
The Gold And Silver Rules Of Marketing
A company can’t survive without marketing. The marketing department is fundamental in spreading awareness of a company and its services and products. It is the marketing team that jumpstart getting prospective customer
Your Conversion Funnel Leads May Have a Second Chance
As the sales or marketing member of your organization, you need a steady flow of paying customers. You likely use some sort of conversion funnel to guide people along from prospects to customers who convert and purchase
How to Create and Manage Your Sales Funnel: Part 2
As a recap from part one of this post, we answered the question of what is a sales funnel by defining a sales funnel as a visual representation of the buyer’s journey from prospect to buying customer. Creating a
How to Create and Manage Your Sales Funnel: Part 1
As an introduction to this two part post about how to create and manage your sales funnel. We’ll start off discussing how to create a sales funnel to help get your company’s sales pipeline in gear. While the traditio
2 Types of Marketing Funnels
If you’re in marketing, your goal is to get people to convert on a desired action such as buying your product or subscribing to your newsletter or YouTube channel. It takes multiple steps to get someone who has never h