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Using Data To Create Marketing Campaigns

Using Data to Create Marketing Campaigns

Data is more important to marketing campaigns than ever before. Whether you’re a B2B or B2C company, your customers now demand and even expect personalized marketing messaging that appeal to their unique, specific needs. No longer can marketing teams make…

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Why Data Is So Important In Sales?

Why Data is So Important in Sales?

For a long time, sales and data have gone hand in hand with each other. You simply can’t excel in sales without data and you can’t have accurate, substantial data without making successful sales. While sales must start off without…

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Utilizing Influencers For Lead Generation

Utilizing Influencers for Lead Generation

You’ve maybe heard of influencers. They are the well-known bloggers, celebrities and super-shoppers. They are the super fans, “experts” and critics others listen to. For some well-known influencers, the size of their following can easily make or break any company…

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Social Media Marketing In 2019

Social Media Marketing in 2019

A new year has begun and you have great plans to grow your business. Like personal new year’s resolutions, you may have committed to some business resolutions. There are many ways one can improve one’s business. Maybe you want to…

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8 Crucial SEO Metrics And Why They Matter

8 Crucial SEO Metrics and Why They Matter

Whether you’re running a big corporation or a small start-up or any-sized company in-between, a strong online presence is crucial in order to be successful. For years, the concept of SEO, or search engine optimization, has been hailed as the…

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