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What Does Reviving a Lead Actually Mean?

Despite everything your marketing and sales team do, some leads just insist on dropping out of the funnel on you. There will always be cracks in any conversion funnel, and it’s important to remember that you can call them “prospects”…

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How to Optimize a Sales Funnel

The sales funnel stages are a visual representation of the buyer’s journey from discovery to conversion. It starts at the top where there are huge numbers of potential customers just waiting to discover your products and services and ends in…

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How Are Leads Qualified?

Every sales team goes through the same training when it comes to qualifying leads, which means your sales teams are doing the same. They’re looking for leads that carry buying power, have an approved budget and who communicate a well-defined…

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How to Foster Leads with Text Automation

Some of the biggest buzz words in today’s sales world are “automation” and “mobile” and there’s as huge reason for that. As more and more customers are turning to their mobile devices for their everyday needs, sales and marketing teams…

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