A company can’t survive without marketing. The marketing department is fundamental in spreading awareness of a company and its services and products. It is the marketing team that jumpstart getting prospective customers into the sales funnel. While the sales department is often seen as the...
As the sales or marketing member of your organization, you need a steady flow of paying customers. You likely use some sort of conversion funnel to guide people along from prospects to customers who convert and purchase your company’s product of service. If you’re new to...
As a recap from part one of this post, we answered the question of what is a sales funnel by defining a sales funnel as a visual representation of the buyer’s journey from prospect to buying customer. Creating a marketing funnel first begins with finding...
As an introduction to this two part post about how to create and manage your sales funnel. We’ll start off discussing how to create a sales funnel to help get your company’s sales pipeline in gear. While the traditional sales funnel template serves as a...
If you’re in marketing, your goal is to get people to convert on a desired action such as buying your product or subscribing to your newsletter or YouTube channel. It takes multiple steps to get someone who has never heard of your company to trusting...
If you’re a working professional, regardless of what industry you’re in, you’ve likely heard of LinkedIn. LinkedIn is a professional social networking site where one can make professional business connections, post and apply for jobs, post blogs, participate in discussions, chat with connections and research people...
Whether you’ve been in business for one year or many years, you’ve likely heard of social media marketing, namely Facebook marketing. You may have grown up knowing the ins and out of Facebook or you’re a business veteran that has resisted the use of Facebook...
To get proficient at making a profit for your organization, selling of products and services needs to be done. For more deals and sales, however, a unified, streamlined sales funnel management process needs to be in place. For the vast majority of companies and businesses,...
Whether you’re new to sales or you’re a busy CEO who doesn’t touch base with your sales and marketing teams, whenever you hear the word “qualified leads” you automatically think of sales and when you come across the terms marketing qualified leads (MQLs) and sales...
Customers and clients are the lifeblood of any organization, regardless of industry. You need people to buy your product and utilize your services. This is why sales is so important. There are many sales funnel tools out there to help leads in your sales pipeline...