Ideally, every lead you have would turn into paying customers without much effort. They would see the intrinsic value of the services and products that you provide and immediately take the next step through the sales funnel. Actually, it wouldn’t even have to go that far....
One of the hardest part of sales is turning leads into a sale. During times of getting a new client or selling a product, there are costs of time and money that go into each one. To get a return on investment (ROI), there needs...
Being the best sales team requires having the best tools. While sales tools do not replace a company’s sales team, they do help maximize opportunities. Many of these opportunities come through lead generation. From organizing data to helping with customer relationship management (CRM), a sales...
Despite everything your marketing and sales team do, some leads just insist on dropping out of the funnel on you. There will always be cracks in any conversion funnel, and it’s important to remember that you can call them “prospects” or “leads” or “potentials,” but what...
The sales funnel stages are a visual representation of the buyer’s journey from discovery to conversion. It starts at the top where there are huge numbers of potential customers just waiting to discover your products and services and ends in the smallest portion where qualified...
It’s all well and good to get a bunch of new leads, but if none of them ever converts, then you’ve wasted time and budget. More and more businesses are focused on generating new leads, but they’re unfortunately ignoring an essential part to the process:...
Thanks to technology, consumers and businesses alike are moving at an increasingly faster pace. People can’t stay focused on more than one thing for long and constantly demand quicker ways to get what they want without having to put in more work. This puts a unique...
Every sales team goes through the same training when it comes to qualifying leads, which means your sales teams are doing the same. They’re looking for leads that carry buying power, have an approved budget and who communicate a well-defined need. These are the things your...
Some of the biggest buzz words in today’s sales world are “automation” and “mobile” and there’s as huge reason for that. As more and more customers are turning to their mobile devices for their everyday needs, sales and marketing teams need to keep up with...
Depending on the size of your company and its industry, you may have separate departments for sales and marketing. If this is the case, you may have noticed some distance or even some contention between the two departments. Unfortunately, this kind of negative and inconsistent...
